Skip to main content
← Back to Blog

Blog

Diversity, Equity, and Inclusivity in Digital Products: The Responsibility of Product Designers

Dmitri Atrash··3 min read
DEIInclusive DesignUXDesign

It's often the case that we can make technology that empowers us, but we can be blind to how technology can also exclude people. While we're making great strides and developing new tools for inclusion, we still have a long way to go. This article explores why more companies need to be intentional about designing for inclusion and how you can help.

What does it mean to be inclusive?

To be inclusive, a product must consider and include the needs of all people who use it. This can be done in several different ways. It can involve providing clear instructions and support documentation, removing barriers that prevent people from using the product, or changing an interface so that it can be used more efficiently by people with disabilities.

The key is that product designers realize that their tools might limit people's ability to use them. This insight leads to changes that make tools more accessible.

Why is it so important to be inclusive in digital products?

Making sure your product is accessible can be crucial for people with disabilities. But, inclusive design can also benefit the health and well-being of the entire population.

Inclusive design also leads to more efficient use of resources. For example, if someone using a wheelchair can use your product, they might be able to complete their task in half the time.

How can product designers make digital products more inclusive?

There are a variety of ways that product designers can ensure that their products are inclusive:

  • Make sure you thoroughly understand all potential users and how they might be affected by your product.
  • Ensure that you understand the needs of each user group and how you might fulfill them.
  • When creating a new feature, including people with disabilities in the design process can help you spot potential issues before they become problems.
  • Consider including people with disabilities when making a change to an existing product.
  • Be flexible when building your product. Flexibility allows you to account for different needs.
  • Don't be afraid to ask for help when you need it. An accessibility expert or inclusivity-focused designer can help you build a better product.

Key techniques to consider in the inclusive design process

When building a product, you can use several techniques to ensure that it is inclusive:

  • Be aware of how users might be affected by your product.
  • Consider alternate or augmentative means of accessing your product when necessary.
  • Make sure that you include people with disabilities in the early stages of the design process.

Conclusion

To build inclusive products, you must consider how your product might affect people with disabilities. This includes understanding how your product might impact them, removing any potential barriers that might prevent them from using it, and having them in the design process as early as possible. We need to think about how we can build accessible products and make them inclusive. This mindset will not only help foster a sense of community, but it will also help promote the health and well-being of all people who use your product.