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About

Former Naval Aviator. Design leader.

I'm a user experience, interface, and digital product designer based in Loveland, Colorado. I specialize in UX strategy, web accessibility, and inclusive design — work that sits at the intersection of systems thinking, user advocacy, and craft.

Before I was a designer, I was a Naval Aviator. Over a decade of flying P-8s and other aircraft in high-stakes, high-consequence environments taught me things design school doesn't cover: how to make fast decisions with incomplete information, how a poorly designed checklist can get someone killed, and how the interfaces people rely on in their most critical moments have to earn that trust completely. I brought all of that with me when I transitioned to design.

That background shapes how I work. I don't separate aesthetics from function. I don't treat accessibility as a compliance checkbox. And I don't hand off work that I wouldn't stand behind in a debrief. Systematic thinking isn't a methodology I adopted — it's how I'm wired.

Today I lead user experience design at NOAA's Global Systems Laboratory, where I design production weather tools used by National Weather Service forecasters across the country. I also work across the Department of Defense on command-and-control systems and enterprise platforms where the margin for error is real. Alongside that, I run Wicked Oni Studio — my design agency focused on accessible, impactful digital experiences for clients who want their work done right.

My focus areas:

User Experience Strategy — Research, systems design, and product thinking that connects user needs to business outcomes.

Web Accessibility — WCAG-compliant, inclusive design from the start, not bolted on at the end.

Interaction & Interface Design — Visual systems, component libraries, and interfaces built to scale.

Brand & Identity — Visual language that's intentional, distinctive, and built to last.

I believe good design is a form of respect. It says: I thought about you before you got here. That's the standard I hold myself to on every project.

Dmitri Atrash

Journey

Career Timeline

2007–2019

Naval Aviator — U.S. Navy

Served as a Naval Aviator across global deployments — leading crews of 8–12 personnel, managing complex aircraft programs, and making time-critical decisions in high-stakes operational environments.

2015–Present

Independent Design Consultant

Freelance UX and product design for clients across e-commerce, SaaS, professional services, and nonprofit — building design systems, accessible web experiences, and human-centered product strategy.

2019–2026

Enterprise UX & Product Design

Led product design at Tigerpaw, Object Partners, Optum, Allstate, and Lyntris — driving user research, interaction design, and digital strategy across healthcare, insurance, B2B software, and defense.

2023–Present

NOAA / CIRA — Lead UX Designer

Shipped operational weather tools for National Weather Service forecasters nationwide — leading user research, design systems, and a small team in a complex, multi-stakeholder government environment.

Expertise

Skills & Tools

Design

  • UX Strategy
  • UI Design
  • Design Systems
  • Prototyping
  • User Research
  • Information Architecture

Development

  • React
  • Next.js
  • TypeScript
  • Tailwind CSS
  • HTML/CSS
  • Figma to Code

Tools

  • Figma
  • Claude Code
  • Cursor
  • Sanity
  • Git
  • Framer Motion

Specializations

  • WCAG / Accessibility
  • Government / 508
  • Data Visualization
  • Design Ops